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Hailing from the Hmar tribe and a native of Manipur, Mawi Keivom, born Margaret Thangmawi Keivom to diplomat parents, is the creative director of one of world’s foremost luxury accessories brands, MAWI.

She launched her eponymous label at London Fashion Week 2000 with her partner and husband Tim Awan. Mawi shot to fame with her charm necklace — a customised item of jewellery to which she added her own jewels and vintage baubles.

This original statement piece inspired hundreds of copycat versions across the globe.

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Mawi had discovered an aspirational niche for high end costume jewellery and accessories; redefining luxury ideals through fashion-forward styling. MAWI has secured a position at the forefront of the international luxury accessories world, recognised as one of the industry’s most prolific brands and acquiring a substantial collection of prestigious awards.

The designer tends to work with classic ma